Entertainment Ideas for Trade Shows

Racing car simulators are great entertainment ideas for Trade Shows

Do you want to have the Best Way of collecting data and customers at your next Trade Show? Racing Challenge SUPER 8 are the proven winning answers!

Find out how the Racing Challenge could entertain everyone at your next Trade Show. Enter details below for further information:

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Client Comments:

“Excellent service and greatly enjoyed by all.” Sir Christopher Bland, former Chairman of the Board of Governors of the BBC, London.

“The product launch at Symantec was brilliant with the Racing Challenge, it really increased our customer numbers.”Symantec, Thames Valley

“As a teambuilding idea it was perfect for my team and great to have a new teambuilding activity to choose from”Clive Williams, B.T. South West.

“It’s great fun and it’s the nearest I’m likely to get to racing a Ferrari!” Jim Rosenthal, ITV Sport

“The event was fantastic and run very well, the clients had a great time on the Racing Challenge. Hewlett Packard, Thames Valley

“The Racing Challenge was the first event entertainment we’ve booked for this year’s factory family day. Having used it for the first time last year, we know how popular it will be! I would recommend it to anyone” Cressida Stirling, Ketlon Ltd., Paddock Wood, Kent.

“A great way to keep the fans happy, they all loved the pre-match entertainment and the day was an even bigger success due to London Irish winning their match!” London Irish Madjeski Stadium FunDay

Entertainment ideas for trade shows in action at Stamford Bridge at Stamford Bridge Chelsea FC

SUPER 4 with FERNOX at PTS, Stamford Bridge Conference Centre, Chelsea Football Club

How will the Racing Challenge entertain and excite at your next trade show:

8 drivers racing each other in the same race, on the same grand prix track and at the same time!

Our drivers race each other, NOT a computer!

Bespoke Branding available

Make your Trade stand the liveliest at the show!





Entertainment ideas for trade shows include Driver's Pass Invitations

Driver’s Pass Invitations, a Brilliant Idea that has been proven to increase attendance by over 300%

“It was our busiest trade show ever!” Keith Alder, Sales Director, Allparts, after the SUPER 8 attended the Allparts stand at the MechanEx Trade show at Sandown Park.



Great entertainment ideas for trade shows with Racing Challenge

Racing for the lead!






Whether an Outside or Indoor Trade Show, Racing Challenge SUPER 8 will guarantee the largest crowd of the Show on your stand.

With up to 8 drivers racing each other in the same race at the same time on a Grand Prix track, you know that other exhibitors at the show, will only look on with envy at the size of crowd on your Trade Stand.

Entertainment ideas for trade shows include SUPER 8

Happy Drivers race on SUPER 8

The Racing Challenge at your next trade show is the perfect opportunity to change spectators into customers!

Brilliant entertainment ideas for trade shows at NEC Birmingham

NEC Birmingham


Super 4 Racing Challenge Happy Winner at Olympia

Happy Fastest Lap Winner at Olympia








A “Fastest Lap of the Day” competition ensures that interest is carried on right throughout the day, and data can be collected for receipt of prizes if the winner is not present at the prize giving at the end of the day.

Entertainment ideas for trade shows with New Holland Construction, 2012

Hillhead Show, with New Holland Construction,  June 2012